Search Engine Optimization (SEO) Service Plans

FreshPromo offers professional SEO services at affordable costs. Please select a plan from the list below to view the details of our SEO packages and services.

• Free SEO Starter Kit - a free download for newbies
• Basic Implementation Plan
• Advanced Implementation Plan
• Link Building Plans
• Our Philosophy

1) Free SEO Starter Kit

Are you new to the whole SEO thing? Confused about where to start or what there is to know? FreshPromo provides this free download to those wanting to learn more about search engine optimization and how it can help their business or web site.

Our Free SEO Starter Kit includes:

• important web definitions
• optimizing content basics
• how to build links
• long term benefits
• additional reading

Download your Free SEO Kit today!

2) Basic SEO Implementation Plan

Every web site needs work to get it off the ground. Many other SEO companies charge a cheap fee and call it 'manual search engine submission' - this is a complete waste of money and time. As long as only one other site on the Web knows about your site, search engines will crawl it and include it in their index. There is no need to manually submit to search engines.

What our Basic SEO Plan offers is a content optimization phase that ensures your site is search-engine friendly and visitor data can be accurately measured in the future.

If you want to keep initial costs low and are comfortable making basic site changes yourself, this plan is perfect for you. It includes:

• setup of Google Analytics to track website visitor data
• personalized Keyword Research to discover the exact phrases your target visitor uses on Google and other search engines
• competitor analysis to help determine goals and link building plans
• creation of a search engine-friendly home page title, keyword and description meta tags
• guidance and explanation on how to implement changes into your web content

We will send you a comprehensive document personalized to your web site that outlines the above points. Also included: Email consulting with one of our expert SEO members to help get these improvements implemented.

Static Websites, up to 20 pages
   Cost: $250 one-time fee / no long-term commitment

Dynamic Websites, (ie. DHTML, shopping cart software)
   Cost: $350 one-time fee / no long-term commitment

3) Advanced Implementation Plan

Complete implementation of SEO practices is always recommended. Our qualified team will access your web files and perform comprehensive content optimization. Every step of the Basic Plan is performed in the Advanced Plan, including:

• keyword research and analysis
• optimization of page titles, meta tags, image alt tags, page copy and anchor text
• setup of Google Webmaster Tools and Yahoo! Site Explorer
• full broken link check
• confirmation that your content is indexed by Google and Yahoo! including repair of any crawl errors
• customized 301 redirects and rewrites as necessary
• analysis of traffic and visitor trends using Google Analytics and Webmaster Tools
• personalized troubleshooting

This is a full-service content optimization package. Phone and email help are available from one of our SEO experts throughout the process.

Static Websites, up to 20 pages
   Cost: $550 one-time fee / no long-term commitment

Dynamic Websites, (ie. DHTML, shopping cart software)
   Cost: Contact us for a free personalized SEO quote

4) Link Building Service Plans

Our monthly link building campaigns are designed to boost your site's link popularity through natural, white hat means. The cost of the plan that is right for you can range and is based on several factors including:

• the optimization levels of the competition on the first page of results
• the number and quality of incoming links your site currently has compared to the competition
• whether or not content distribution can be a part of your campaign (article submission, promotion of resources you offer, etc.)

Link building services may include:

• directory submissions
• link exchanges
• press release optimization/distribution
• paid ad opportunities
• article submission
• social media participation

Cost: $60 per hour. No minimum commitment

Contact us for a personalized link building quote. We will give our recommendation as to the timeframe and intensity of services but we will tailor the campaign around your budgetary needs.

Our Philosophy

Every SEO firm tells you they can get top rankings on Google, Yahoo! and Bing. Many times they can. However, what they don't tell you is how they obtain their rankings and if their methods are ethical (and of course how much they charge). If they spam, participate in link farms or use cloaking techniques (a.k.a. black hat SEO) your site may suffer long-term penalties from the search engines. Individual pages or even entire domains can be dropped from a search engine's database as a result of unethical search engine optimization.

FreshPromo does a few things to ensure that we offer the best SEO services available to our clients.

We have a comprehensive and long-term goal for your site.

We feel the best client relationships are ones that last a long time. To this end, our staff is constantly educating themselves on the latest SEO methods and changes in our industry. If we want to keep you as a long-term client, we need to be at the top of our game. Not only now, but years down the road. Education on our part and ongoing communication with you will allow us to continue serving you each month while staying on top of any changes necessary to constantly keep your exposure high in the search engines. Have a look at our SEO portfolio.

We can combine organic search engine placement with PPC (Pay-Per-Click) campaigns to maximize your web site's reach across the Internet's most popular search portals.

Our SEO Services are 100% White Hat.

We only use ethical methods that have been proven to work and don't come with long term consequences. White Hat SEO is the method of optimizing a web site within search engine guidelines. Engaging in shady link exchange networks may provide quick boosts to rankings, but at least a few times a year the major search engines will filter out the sites participating in such schemes. Quite often these web sites experience a harsh and long-term penalization afterwards.

FreshPromo focuses on well written content, taking into consideration the proximity, density and emphasis of your major keywords, and finding the perfect balance between SEO-friendly and visitor-friendly text.

We will employ a link campaign, targeting web sites in your field or related to your field and obtain incoming links from them. Directory submissions, blog usage, press releases, and sharing your content through social media networks are other white hat ways of obtaining incoming links to your site.

A plan to fit your budget.

Many SEO firms have high minimum contracts or commitments and if your budget does not allow for such costs they will tell you to go elsewhere. At FreshPromo we understand that every client's need is unique and that a marketing budget is not always bursting at the seams. After talking with you, if our recommendation is not within your financial reach at the moment, our alternative marketing strategies will target keywords that are not as competitive (ie. focusing more on "niche" or "long-tail" keywords). The cost will be lower, and you will see high rankings along with an impressive return on your investment.

"The Fine Print"

Ah, yes. You knew this was coming. But don't worry; it's pretty straight forward and the text isn't even that small...

The info included in these packages here does not constitute a legally-binding agreement. Not all websites are created equal but we feel comfortable that our packages can be implemented as-is to about 90% of web sites out there. Larger web sites with dynamic, server-side programming can offer more of a challenge to optimize, so one of our qualified SEO experts may need to do an analysis before offering a final quote. We recommend requesting a free SEO quote if you're not sure which package is right for you.

Payment for our search engine optimization services can be made using Visa, Mastercard, American Express, and PayPal. Our SEO team is located in Toronto and our contact info including mailing and office address is on our Contact page.